Growing awareness, rapidly changing lifestyles, increasing income, and growing worries regarding cruelty toward animals are the main drivers of the increase in demand for this dietary item. Additionally, a large number of international regulatory bodies involved with food and pharma have approved the goods and supplements made from plants that contain phytosterols.

Research has demonstrated the cholesterol-lowering effects of phytosterols. They are frequently utilized as functional components in a range of foods and dietary supplements to support heart health and lower the risk of cardiovascular illnesses.

People are increasingly consuming items that boost their mental and physical health and embracing better lives. This has increased the demand for nutritional supplements and functional foods.

Get More Insights: Phytosterols Market Revenue Estimation and Growth Forecast Report

APAC is growing the fastest, due to the substantial consumption of processed foods and beverages. This is because of the rise in the per capita income.

Though, the rising count of heart attacks and strokes related to fatty foods, accompanied by the COVID-19 outbreak, has brought about a shift toward healthier options. This is because of the increasing concern for health, which is propelling the consumption beverages and foods enriched with phytosterols.

The demand for this food item has been influenced by changing lifestyles, increasing income, and growing knowledge regarding the health benefits all over the world. And, the requirement for this will propel even further in the years to come.