Are you planning to redesign your website? Before jumping to the task, it's essential to consider your SEO strategy to ensure your rankings and traffic remain stable or improve. In this article, we'll discuss the ultimate website redesign SEO checklist by a top SEO agency in India.

SEO Checklist For Website Redesign 2023

First and foremost, it's crucial to consult with your SEO team from your top SEO services in India before making any decisions. 

Changes that seem trivial to non-SEO team members, such as the number of links on a page or formatting text as H2 or H3, can significantly affect your ability to reach your target audience.

The next step is to analyze your current site's performance by examining metrics and KPIs such as bounce rate, time on site, domain authority, and the total amount of sales generated. 

If you hire an agency that provides top SEO services in India, then they will help your website to redesign.

Running a link audit to check on the health of your link profile is also recommended. You can use tools such as Google Analytics, Google's PageSpeed Insights, and SEMrush's Backlink Audit Tool for analysis.

You should also inventory your high-performing content and identify the pages with the most shares, views, and inbound links. 

Deleting pages with many inbound links could reduce your keyword rankings and traffic, so protect these assets during your redesign process.

Use your keyword throughout your post, including the title, introductory paragraph, heading, URL, body, meta description, and image alt tags. 

Add links to related content to help search engine bots and readers navigate your site and understand the relationship between your posts.

Updating your content takes time, so aim to work on 5 to 10 pages per week to ensure progress on ranking goals.

Lastly, you need to set up 301 redirects to maximize your crawl budget.