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Microsoft Dynamics 365 Marketing Functional Consultant Sample Questions (Q57-Q62):

NEW QUESTION # 57
You have been tasked with creating a customer journey for leads located in the Northwestern United States.
Which two conditions must be true in order for the lead to receive your customer journey?
(Choose two.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.

A. The lead must be associated with an account record.
B. The lead must be associated with a contact record.
C. Bulk Email must be set to "Allow".
D. Follow Email must be set to "Allow".

Answer: B,C

NEW QUESTION # 58

You need to create a Global Customer Survey to capture the responses from your customers.
You need to make sure that Contoso's focused customers have the option to choose their preferred language
while responding. You also need to automate customer journey actions based on the Customer Survey
Response data.
Which five actions should you perform in sequence to achieve your goal? To answer, move the appropriate
actions from the list of actions to the answer area and arrange them in the correct order.

Answer:

Explanation:

Explanation
Graphical user interface, text, application, email Description automatically generated

Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/customer-voice

NEW QUESTION # 59
Your marketing department has determined that they want to create a Customer Journey that will target
marketing contacts that have visited your website in the past 12 months.
Which type of marketing segment should you create?

A. Landing Page Segment
B. Customer Insight Segment
C. Interaction Segment
D. Profile Segment

Answer: C

Explanation:
Explanation
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/segmentation-lists-subscription

NEW QUESTION # 60
You are creating a customer survey and you want to get good responses.
You need to analyze the responses to provide actions to best suit your organization.
Which three responses are considered best practice? (Choose three.) Each correct answer presents a complete
solution.
NOTE: Each correct selection is worth one point.

A. Try to organize the survey in a way that groups all related questions together in sections.
B. Be sure to mention the estimated time to complete, along with a brief overview in your invitation.
C. Previewing or testing your survey is unnecessary because your survey tool will automatically catch
errors.
D. Define an objective for your survey so that you can ensure that all questions serve that objective.
E. Make your surveys long so that you customers can get a chance to provide as much information as
possible.

Answer: A,B,D

Explanation:
Explanation
References:
https://docs.microsoft.com/en-us/dynamics365/customer-engagement/voice-of-customer/plan-survey

NEW QUESTION # 61
Your marketing department needs to create a Customer Journey for female wine enthusiasts over
40 years-old who live in Europe.
How should you define who receives this Customer Journey?

A. Create a Dynamic segment.
B. Create a Static segment.
C. Create a Segment Type.
D. Edit the contacts in database.

Answer: A

NEW QUESTION # 62
......

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