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AD0-E602資料

Adobe AD0-E602認證指南 - AD0-E602認證

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最新的 Adobe Experience Platform AD0-E602 免費考試真題 (Q12-Q17):

問題 #12
A marketer sets up a new Amazon S3 source in real-time CDR A few days later, the marketer wants to check for any errors with ingestion.
In which two places should the marketer look for ingestion errors? (Choose two.)

A. Profile details
B. Segments detail
C. Source's dataflow activity
D. Dataset activity

答案：C,D

解題說明：
According to the Adobe documentation1, dataset activity and source's dataflow activity are two places where ingestion errors can be viewed. Dataset activity shows the status of each batch that is ingested into a dataset, including any errors or warnings. Source's dataflow activity shows the status of each source connection run, including any errors or warnings. Reference: 1 https://experienceleague.adobe.com/docs/experience-platform/sources/ui/monitor.html?lang=en#viewing-ingestion-errors

問題 #13
A financial services company with Adobe real-time CDP is able to combine data sources from their branches and online tools in real time to create one combined segment of recent account openers.
Which two strategic use cases should the financial services company explore when activating this new segment? (Choose two.)

A. Include segment as a seed for lookalike modelling high LTV
B. Reach new segment with an email campaign reminding openers to set up recurring deposits
C. Target recent account openers with paid media campaigns advertising check order renewals
D. Personalize their website to serve a message upselling account openers with an exclusive savings account offer

答案：A,B

解題說明：
According to the Adobe documentation, lookalike modelling is a use-case that involves creating segments of high-value customers who share similar characteristics or behaviors and using them as seeds to find new prospects who are likely to have high lifetime value (LTV). This use-case could help the financial services company acquire more profitable customers by targeting them with relevant offers. Similarly, reaching the new segment with an email campaign reminding openers to set up recurring deposits is a use-case that involves creating segments of customers who have recently opened an account and encouraging them to take actions that increase their loyalty and retention. This use-case could help the financial services company increase customer satisfaction and revenue by offering them incentives and benefits for setting up recurring deposits. Reference: https://experienceleague.adobe.com/docs/experience-platform/segmentation/use-cases/lookalike-modeling.html?lang=en https://experienceleague.adobe.com/docs/experience-platform/segmentation/use-cases/customer-reengagement.html?lang=en

問題 #14
An Adobe Real-Time CDP Business Practitioner wants to create a segment of users who have purchased an item in the last 90 days and then purchased another item 5 days later.
What type of segmentation could be used?

A. Sequential Segmentation
B. Recency Segmentation
C. Frequency Segmentation

答案：A

解題說明：
According to the Adobe documentation, sequential segmentation is a type of segmentation that allows defining a sequence of events or attributes that must occur in a specific order for a profile to qualify for a segment. This type of segmentation can be used to create a segment of users who have purchased an item in the last 90 days and then purchased another item 5 days later. Reference: https://experienceleague.adobe.com/docs/experience-platform/segmentation/ui/sequential-segments.html?lang=en

問題 #15
A Data Steward was recently hired to ensure data governance for a large insurance company. Which two roles will be part of their main job assignment? (Choose two.)

A. Creating data policies and applying them to datasets and fields.
B. Creating batch integrations and data schemas.
C. Reviewing data, datasets, and data samples to apply and manage metadata usage labeling.
D. Use data to design new customer experiences.

答案：A,C

解題說明：
According to the Adobe documentation, a Data Steward is a role that is responsible for ensuring data quality, compliance, and governance across the organization. Some of the main tasks of a Data Steward include creating data policies and applying them to datasets and fields, reviewing data, datasets, and data samples to apply and manage metadata usage labeling, monitoring data quality issues and resolving them, etc. Reference: https://experienceleague.adobe.com/docs/experience-platform/data-governance/home.html?lang=en#roles

問題 #16
Which feature of Real-Time CDP can be utilized to view amalgamation of all the fields contained within multiple schemas sharing the same class?

A. Event Schema
B. Union schema
C. XDM Schema

答案：B

解題說明：
According to the Adobe documentation2, a union schema is a feature of Real-Time CDP that can be used to view the amalgamation of all the fields contained within multiple schemas sharing the same class. A union schema is automatically generated by the platform and reflects the latest changes in the underlying schemas. A union schema can be used to create segments or explore profiles across different datasets. Reference: 2 https://experienceleague.adobe.com/docs/experience-platform/profile/home.html?lang=en#union-schemas

問題 #17
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