7 Ways to Customize Your Packaging for a More Professional Look

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A well-designed logo can be an integral part of your brand identity. Ideally, logos that are simple, clear and memorable keep your business looking professional.

 

It’s no secret that the success of your product in the market depends on how it’s packaged. Even if your product itself provides excellent value to customers, if you don’t present it in a visually compelling way, you can be sure they’ll never consider it as an option. But just slapping some customize packaging onto your product isn’t enough; if you want to make sure your packaging stands out and ultimately drives more sales, you need to customize it to fit your brand image and appeal to your target audience. Here are seven ways you can customize your packaging for a more professional look.

Color

Color is one of the most important things in custom boxes. Research by scientists has revealed that people respond positively to products whose packaging uses color. The color of your product packaging can play a big role in sales. You may choose several colors or use only one specific color that matches your brand image. A combination of two or more colors, on their own or combined with graphics and text, will surely grab your clients’ attention, improve brand recognition and generate sales for you.

Logo Design

A well-designed logo can be an integral part of your brand identity. Ideally, logos that are simple, clear and memorable keep your business looking professional. A good logo not only represents your product or company, but it also sets you apart from competition. CustomBoxesMarket offers custom boxes and manufacturing with premium quality custom packaging boxes in USA market at affordable prices.

Handles

The handles on your product boxes are an incredibly important aspect of any customized packaging project. The right handles will make it easy to transport or hold your products, while wrong ones can be uncomfortable or awkward and might even cause damage. You’ll want to consult with your custom box supplier about what options you have available before you settle on one option, which is usually based on factors like product size, weight and materials used in construction.

Screen Printing

While screen printing is more time-consuming than other custom packaging printing methods, it’s also more flexible and can produce higher-quality images. In order to make your image look crisp, you need special inks that are carefully applied with stencils to create intricate designs. Also, you’ll want high-quality paper stock—thicker paper helps ensure your product won’t be damaged by moisture.

Lamination

You want your custom packaging boxes to look professional and sleek, but with so many materials, how do you choose? Lamination can be an excellent option, custom cupcake boxes especially if you’re looking for something a little more durable than simple paper. Selecting laminated products can give your packaging that high-end feel while maintaining its durability.

Cost Saving Measures

Every business wants their products to be appealing and interesting. But when it comes down to cost, sometimes your budget takes priority over your dreams. While you can't put price over quality, there are many ways that you can save on your packaging

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